Research & Advisory

Retail Analytics: Actionable Data For Real Results


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Product Overview

Date of PublicationJuly 19, 2016
FormatElectronic PDF

Few technologies have the potential impact to transform a retail enterprise than quality analytics in the hands of associates and decision makers.  But there are a great variety of analytics that are available in the market ranging from Simple Statistics to Descriptive Analytics that tell you what happened and market basket analysis to Prescriptive Analytics (that does modeling and what-if analysis based on historical input + changes) to Predictive Analytics that can actually make decisions when combined with the operational opportunities.

We look at trends, barriers, best practices and provide a forecast for each of the technologies included worldwide.  We also include rankings by revenues for the top vendors for each of the types of Descriptive Analytics, Prescriptive Analytics and Predictive Analytics.

The report is designed for use by Retailers, Hardware Providers, Software Providers, Service Providers and others who might have a vested interest in the worldwide retail IT market. The complete outline is below.

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This research is designed for retailers considering new analytics solutions, vendors in the market, and consultants and private equity companies that are looking for acquisition candidates.

Below is the TOC for the research.

Table of Contents

1.0 Introduction

2.0 Background and Market Overview

2.1 History of Retail Analytics

2.2 Key Players

2.3 Key Accounts of Major Players

3.0 Types of Analytics

4.0 Trends, Drivers, Barriers

8.0 Technology Overviews, Strengths and Weaknesses

9.0 Market Size and Forecast

10.0 Vendor Rankings by Revenues WW and North America

11.0 IHL Insight MarketView Positioning by Analytics Type

12.0 Vendor Revenues by Type of Analytics

13.0 Methodology

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Download Retail Analytics Outline

Some sample pages.  Click thumbnails to expand sample pages

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Is this a comprehensive view of the marketplace?

Yes, this provides a forecast for the Retail and Analytics market in the Retail and Hospitality Segments we cover

Did this survey cover larger or smaller retailers?
Yes, we look at the totality of the market in this study.  That being said, this technology is mostly in the realm of larger retail/hospitality companies and the companies that sell them different types of analytics.

Can I share this study in my company?

Yes if you have an enterprise license.  See below for more.

Can I share this study with partners and clients?
Not in entirety unless you have negotiated a distribution license with IHL. Basically we don’t want the study going to partners and clients who should otherwise purchase a license. This is what we do for a living, and if people violate this we can no longer do the research. Contact us at ihl(at) with any questions.

Can I quote this study in my presentations and press releases? In most cases this is fine but we ask that you run it by us first at ihl(at) Typically things shared in percentages (ie. this is 20% increase) then that is fine. Items in raw $$$ or units typically we will not allow to share. But we can work with you on this. We realize that you buy the research to use, so we can usually find a nice compromise that protects our IP and meets your needs.

Can I get access to the analysts who wrote or partnered in the study?

Yes, one of the core differentiators of IHL Research Studies is that included in part of the price is up to 1 hour with the analyst to ask follow-up questions or dig further into any assumptions. This does not extend to getting more data, just better insight into how we arrived at the data and came to the conclusions from that data.

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