Analyst Corner

Retail Tech That Moves Sales Needle – Pt 1

Categories: TIGIR, Unified Commerce

If you go to any trade show or look up a technology directory you see hundreds of vendors that promise that their products help increase sales for retailers.  But which ones, once deployed, can actually show a correlation to increased sales?

We’ve done the research.  We looked at 30 categories of technologies in the area of Unified Commerce – from Store Systems, to Merchandising, to Marketing, to BI/Analytics to Infrastructure. Of those, we can see consistent increases in sales of retailers that have deployed 8 of these technologies vs those that have not.

Here is Part 1 of a 2-part video series on these 8 technologies.  For more specific data and vendors that are leading in these technologies see our Unified Commerce Study.

Click the photo below to launch the video.