The study looks at the opportunity for each of the mobile devices as well as the impact on POS terminals for the following segments:
Ent. Theme, Theaters, Sports
TABLE OF CONTENTS
4 Stages of Moble
1.0 Market Sizing
1.1 mPOS Shipments by Type (Tablets, Rugged HandHelds, Phones/non-Rugged)
1.2 mPOS Shipments Forecast 2014-2019
1.3 ImPOS Installed Base by Type
1.4 mPOS Installed Base Forecast 2014-2019
2.0 Trends and Market Drivers
2.1 Trends Driving mPOS Adoption
2.2 Trends Slowing mPOS Adoption
2.3 Something More Important Than MPOS
3.0 Retailer Purchase Plans
3.1 Timing for mPOS Purchase Decisions
3.2 Roll of current POS Provider in mPOS Decisions
3.3 Preferred mPOS Software Providers
3.4 Preferred mPOS Hardware Vendors
3.5 Device Size Preferences
3.6 Which Retailers Don’t Want mPOS?
References and Methodology
Is this a survey or a comprehensive market view?
It’s both, we have done multiple surveys of retailers, along with their plans, timeframes for replacing POS and merged that together with the overall sizing of the market starting from smaller retailers to the largest of retailers and hospitality establishments.
Does it include forecasts by device type?
Yes, we have a forecast by the type of device (Rugged, Tablets, Consumer devices) but we do not provide a specific forecast of models (for instance iPhone vs Android) in this study.
Does this report include vendor shipment share for Mobile POS?
Yes and No. We include retailer’s preference for vendors they are considering but this does not equate to market share. But the Mobile POS by Vendor Data Service is where we discuss the number of shipments by Apple, HP, Toshiba, Zebra, and others. And for software, the Mobile POS SW Data Service is available that looks at share of Square, ShopKeep, Oracle, First Data and others.
How was the POS Cannibalization decided and forecast?
We do a fairly exhaustive process of looking at 13 different retail segments and then the size of the retailers involved. For instance, 1 store chains are likely to use the Square POS application on an iPad as a startup, but that would be rare for larger retailers in the same segment. So we look at the data within a segment like grocery by 1 store, 2-9 stores, 10-49 stores, 50-100, 101-300, 301-500, 501-1000, and over 1000 stores.
Are IHL Analysts available to present the findings to my management team or user’s group?
Sure, we do speaking engagements all the time. Simply contact us at ihl(at)ihlservices.com
Can I share this study in my company?
Yes, each of research products come with an enterprise license so it is free for anyone internal to your organization. See below for more.
Can I share this study with partners and clients?
Not in entirety unless you have negotiated a distribution license with IHL. Basically we don’t want the study going to partners and clients who should otherwise purchase a license. This is what we do for a living, and if people violate this we can no longer do the research. Contact us at ihl(at)ihlservices.com with any questions.
Can I quote this study in my presentations and press releases?
In most cases this is fine but we ask that you run it by us first at ihl(at)ihlservices.com. Typically things shared in percentages (ie. this is 20% increase) then that is fine. Items in raw $$$ or units typically we will not allow to share. But we can work with you on this. We realize that you buy the research to use, so we can usually find a nice compromise that protects our IP and meets your needs.
Was this a survey or a paper?
A little of both. When it comes to this sort of impact study it is part art and science. We have several primary research studies behind the numbers. These are then extrapolated across segments and markets to provide overall sizing. We run this by key clients and other analysts for their insight and view as well before we release. So the cornerstone is detailed primary research data with CIOs meshed with numerous analysts with over 100 combined years of retail sizing experience to build the models.
Is more detail available beyond what is in the study?
Yes, indeed. We have an extremely detailed Retail WorldView IT Sizing model that allows us to look at over 300 technologies across every region of the world by segment. So we can customize the research output just for your needs. Simply contact us at ihl(at)ihlservices.com or +1.615-591-2955
Can I get access to the analysts who wrote or partnered in the study?
Yes, one of the core differentiators of IHL Research Studies is that included in part of the price is up to 1 hour with the analyst to ask follow-up questions or dig further into any assumptions. This does not extend to getting more data, just better insight into how we arrived at the data and came to the conclusions from that data.
Single User License – a lower priced license that is designed for use for a single user, not to be shared internal with other users or externally to partner, customers or other parties.
Enterprise License - a license that allows for the research to be accessed and shared internally with anyone else within the organization and wholly owned subsidiaries.
IHL Group License and Fair Use Agreement
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