Now with Sophia Predictive Analytics and priced as low as $167 per month per segment!
From Data to Insight, WISDOM for Retail. Named after the greek word for wisdom, Sophia is by far the most comprehensive source of not just data, but key wisdom for smart decisions in the retail industry. It is the only data service that links IT spend, to specific technology, to specific personnel, to specific financial results, tied together and backed by our advisory staff. Sophia provides insight into nearly 200 types of hardware/software/services and key personnel for over 2,800 retailers and restaurants.
Now with SPA by Sophia (Sophia Predictive Analytics), the system allows for benchmarking against competitors, identifying which retailers are leaders in specific technologies, their projected IT spending plans in key categories(like Business Intelligence/Analytics, Merchandising/Supply Chain, ERP, and Store Systems), and which technologies they are likely to purchase in the next 24 months.
Your enterprise subscription allows everyone in your organization to create targeted mailing lists of key executives, do competitive analysis, look up market share and understand IT spend for an individual retailer or thousands of companies
Sophia for North American Retail/Hospitality leverages analysis with more than 2.0 million data points. It is the only Subscription data service that takes an enterprise view of the technology that retailers are deploying AND the performance that they are achieving with the use of these technologies.
Click the photo above to take a brief 3 minute tour of Sophia
Read a Microsoft Case Study on Sophia Here
For more details, see the Preview tab above for specific examples.
SPA by Sophia adds the following features:
- Graphical Financial Benchmarks - Compare key financial metrics of retailers by segment and subsegment. Zoom in to review the financial metrics for the entire retail segment.
- IT Spending Breakouts - Each SPA profile includes projected IT budget information for hardware, software, services in the following categories (Infrastructure, Store Systems, Core ERP, Application Development, Collaboration, Merchandising/Supply Chain, Commerce, BI/Analytics, Sales & Mktg, Legal/Real Estate).
- Key Technology Leadership - Is the retailer a leader in particular technologies? We look at key financial metrics and the strength of the retailer and leadership in key technologies in each company SPA profile.
- Likely Investments - One of the key benefits of Sophia is the ability to see into the future for each retailer and see which systems are due for replacement and which game changing technologies they are likely to invest in within the next 24 months.
- Key Vendor Influence - Every account has key vendors that have significant influence to enhance your opportunity or block your opportunity. The SPA profiles show you which vendors in the account are your friend or foe.
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Sophia - Wisdom for Retail IT Vendors - Europe, Middle East, Africa
Format: Online - Web Access
Date of Publication: July 6, 2010
Pricing: See Pricing Tab for Subscription Options
Geography: Europe, Middle East, Africa
Author(s):
Lee Holman, Jerry Sheldon, Greg Buzek
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Sophia - Wisdom for Manufacturing
Format: Online
Date of Publication: July 6, 2010
Pricing: See Pricing Tab for Subscription Options
Geography: Worldwide
Author(s):
Sean M. Alexander, Jerry Sheldon, Greg Buzek
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North American Retail POS Terminal Market Study
Format: Electronic PDF
Date of Publication: February 15, 2010
Pricing:
Geography: North America
Author(s):
Lee Holman, Greg Buzek
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What our customers have to say about this product
"My team and I are really enjoying using Sophia. Definitely money well spent."
- A.Z., Market Development Manager, Major Chip Manufacturer
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"I didn't realize Sophia was this powerful. Thanks again, it is an impressive tool."
- J.D., Sales Executive, Major Retail/Hospitality Vendor
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"Just wanted to let you know I have been using this database and am very impressed with the content and ease of use. Excellent site! I'll make sure I talk fondly and frequently about Sophia."
- D.G., Retail Industry Manager, Major Platform Software Vendor
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"You wow'd me. Nice job! And thank you!!! "
- National Sales Representative, Major German Software Company
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"I have seldom met a more professional company and almost never one that does what it says it will so consistently, time after time. You must be very proud of your achievements, I personally feel proud for you. You are indeed an oasis in a professional desert! You are providing an excellent service to our industry. Thank you.
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- Mike Berry, TECHNOLOGY TRADING MANAGEMENT INC.
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Product Highlights
With over 2.0 million data points on over 2,800 retailers and restaurants, Sophia currently tracks 121 software types (ie. POS, CRM, Merchandising, Data Warehouse, etc.), 54 hardware platforms (ie. POS, Scanners, Servers, Printers, Self-Checkout, etc.), 22 types of services (ie. Maintenance, Help Desk, Custom Programming, etc.) and key personnel (ie. CIO, IT, Store Operations, etc.).
Key Highlights include the following:
- What's in Play? - any data service can give you a list of retail accounts, but what is most important is to find out which are most likely to buy your technologies. In other words, what accounts and technologies are in play and likely to be replaced soon. Sophia is the only data service to provide this data on over 200 retail technologies.
- Web Based Design - designed for busy sales and marketing personnel, the database can be accessed from anywhere in the world via our simple web interface that is designed for business users. No need to be a database whiz, this business user interface quickly unleashes the power of the database in seconds.
- Retailer Technology Profiles - Use filters to generate retailer technology profiles from our list of thousands of retailers and restuarants. Each profile includes revenues, IT spend, competitive comparisons, hardware, software, services, and key personnel.
- Vendor Profiles - Choose from hundreds of profiles on technology vendors. Each profile includes key contacts, customer references, platforms and segments supported as well as individual solution overviews.
- Vendor Scorecards - Run reports such as "Who offers business intelligence software?" and get a comprehensive list of vendors and the segments in which the solution is offered. Click through to any vendor profile and their customers and full solution portfolio.
- Quick Market Share - Find vendor market share for specific retail technologies (ie. POS Software vendor market share for Food/Drug Retailers)based on the data in the system.
- Enterprise Access - unlike other research firms that charge on a per seat basis, your subscription to Sophia comes with enterprise access to the data.
- Estimated IT Spend - with this edition we have added estimated IT spend for hardware, software, services and labor/overhead for each retailer based on industry survey results. This includes both capitalized and expensed IT spend to help vendors and retailers better align their spending to industry leaders.
- 1-Minute Mailing List Creator - within 60 seconds Sophia creates output to Excel for a query as complex as a targeted list of CIO, IT, and Store Operations personnel for IBM POS users in Department Stores over $1Billion in sales. Choose your list by title, segment, sales, hardware, software or services installed.
- 1-Minute Query Builder - through easy to use forms, simply point and click to create a query of hardware, software or services installed in over 2,800 retailers/restaurants.
- Output to Excel, HTML or PDF formats - easily get output to Microsoft Word or Excel so that you can manipulate the data and use it in your every data activities.
Choose from one or many of the following segments:
Food/Grocery
Drug Stores
Convenience/Gas
Warehouse Clubs/Supercenters/Mass Merchandisers
Department Stores
Specialty Hard Goods
Specialty Soft Goods
Fast Food
Bar Restaurant
Lodging
Gaming
Travel
Entertainment
Our purpose is to help Technology Vendors answer the following types of questions.
- How can we cost-effectively target key opportunities and individuals in retailers to save money on our marketing costs and get more wins?
- Based on the age of the equipment or the retailer's performance, what types of systems would probably be most attractive to this retailer?
- How much does this retailer spend on IT systems for hardware/software/services.
- Who should I partner with to have the best chance of success in a particular retail account or market segment?
- How can I enable my sales people to be able to make more calls, more effective bids, and close more deals?
- Which customers have older equipment that are likely to be replacing that equipment in the next 12 months? What migration issues must we consider?
- What platforms are out there in certain segments that we have to consider?
- Who are the key personnel in the retailer that I need to contact, to win over, to know their names so we can get past the receptionist?
- What vendors seem to have a strong account presence in this account or segment?
Sophia provides information on the Retailer's financial performance, IT systems being used, key personnel, and comparisons to their key competitors. It can also be used to determine market share of key technology players, the financial performance of their customer's and key prospects for partnerships.
To view product screens and download a Free sample click the Preview tab.
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Contact us for a FREE 14 Day Trial of Sophia.
We'll give you a quick tour of the system and then let you play with it for 14 days for free.
- Target new customers
- Do competitive inquiries
- Find potential partners
Contact us below to set up your free access....
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